Park Medical Group

Park Medical Group required a comprehensive advertising architecture aimed simultaneously at medical professionals and prospective patients. I spearheaded a campaign strategy designed to telegraph absolute trust, high-end infrastructural quality, and premium care.

Deploying a refined, restrained color palette of deep green and ivory buff alongside classic Noto Serif JP typography, I orchestrated an omnichannel presence. The campaign spanned Out of Home (OOH) billboards, targeted LinkedIn funnels, and holistic digital touchpoints, successfully establishing a deeply sophisticated medical brand.